Hamburg, September 2023 – “Two and half years of hard work paid off. It’s a great feeling to be rewarded this way,” says Florian Bark, Product Manager Plantbaser. “Our Plantbaser digital product configurator amazed visitors at the Plant Based World Expo in New York.”
With the Plantbaser, companies can get new ideas off the ground in a very short time. From idea to finished product takes just two weeks. Users can put together their desired product in 15 to 20 minutes, with no dedicated plant-based knowledge needed. Test samples are ready to taste two weeks later. With over 1300 recipes the Plantbaser offers the world’s largest selection of plant-based products in multiple categories, from milk and cheese alternatives to deli foods to meat and fish alternatives. “I’ve never seen anything like it. It’s unique” – a reaction that Florian Bark and his colleagues heard many times from show attendees. “Visitors were very interested and tried out configurating right at the booth,” says Bark.
Planteneers made a big impact, and not just with the digital tool – five products made it to the finals. In the Meat Alternatives category, the Chicken Breast was “Recommended.” In Plant Protein, Planteneers was shortlisted with its Steak Filet. Its other finalists were plant-based alternatives to parmesan, salmon filet, and salami sticks. “We’re very proud of this outcome, and we’re looking forward to the coming Plant Based World Expo in London in mid-November,” notes Florian Bark.